Crisp air, colorful leaves, and the energy of a bustling festival make fall events the perfect opportunity to connect with new customers. You’re likely already in the process of planning your booth for this year if your business loves going to these events. And if some people are pushing you to go with what you did last year, now’s the time to suggest some changes. While the basics of a great setup remain the same, here are a few fresh ideas that can make your booth a true showstopper.